Introduction to Facebook & Instagram Marketing
A basic introduction to both Instagram and facebook and the role these platforms play in your overall marketing.
Facebook Retargeting
The whole reason you add a facebook pixel to your website is so that you can retarget visitors who didn’t end up taking action and getting in touch with you. Learn how to retarget these individuals with different ad campaigns.
How To Set Ad Spend Limit on Facebook
Unfortunately, it is VERY easy to spend more than you want on facebook ads. In this video, you will learn how to place a budget/spend limit on a campaign.
Understanding Campaign and Ad Objectives
Understand the objectives Facebook presents to you when creating a new ad campaign.
Add a Facebook Pixel to WordPress
Learn how to add your Facebook pixel to your WordPress website so you can start tracking visitors and run re-targeting campaigns to these people in the future.
Create Your Facebook Pixel
Before you start running any Facebook ads (or any ads for that matter), you need to make sure you have a Facebook pixel installed on your website. This video takes you through the process of creating your Facebook pixel within your Facebook business account.
Creating a new Facebook Ad Account
Once you have created your Facebook business manager account, the next step is to create your new ads account. Follow along to get that sorted.
Creating a Facebook Business Account
Before you can run any kind of Meta ads (Instagram/Facebook), you need a Facebook business account (Meta business account). Follow these steps to create your own.
Setting Up Facebook Pages
Learn how to set up your Facebook page to give you the best chance for success on Facebook.
